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The IUP Journal of Supply Chain Management

Dec'17
Focus

This issue presents four papers covering important topics of research related to supply chain management such as customer-focused supply chain strategy, automation, logistics network and project management. .

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Customer-Focused Supply Chain Strategy: Developing Business Value-Added Framework
The Impact of Automation on Business and Employment in South Korea
A Study on Indian Logistics Network and Its Impact on Economic Growth
The Integration of Project Management with Supply Chain Management in Indian Pharmaceutical Projects
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Customer-Focused Supply Chain Strategy: Developing Business Value-Added Framework

--Pankaj M Madhani

Customers are crucial to any business as without customers, there is no sales; and without sales, there is no revenue and profits. Hence, there is a lot of attention on ‘customer-focus’. With competition now at the supply chain level, competitive advantage comes from the ability of supply chain partners to coordinate and integrate strategies aimed at satisfying the end customers of the supply chain at a relatively low cost. Customer-focused supply chain strategy provides an approach to respond to these challenges as it strives to match supply and demand, thereby driving down costs simultaneously improving customer satisfaction. This study underlines the significance of customer-focused supply chain strategy. It also provides supporting matrix to underscore various attributes of customer-focused supply chain strategy; develops 4Rs (responsiveness, resilience, reliability and realignment) framework for building customer-focused supply chain strategy; and formulates business value-added framework to emphasize the overall benefits in terms of improved firm performance.

Article Price : Rs.50

The Impact of Automation on Business and Employment in South Korea

--Yongjun Choi and Bud Baker

The use of machines to reduce or replace human labor is a phenomenon as old as work itself. Such developments, often described as ‘automation’, may confer great benefits on businesses in terms of reduced production costs, potentially increased quality, and enhanced profits. However, those benefits also come with inherent burdens, which tend to disproportionately affect those least equipped to bear them, including small businesses and those workers with lower educational attainment or less developed job skills. Reduced wages, higher unemployment, and decreased social stability have long been recognized among the undesirable side effects of automation. This paper looks at the reality and inevitability of automation, especially as it could affect employment in South Korea. We address the likely impact on the Korean industry, concluding with steps that could mitigate the undesirable effects of automation, including possible reduction in work hours, increased spending on employee training, and greater attention to workforce planning and outplacement.

Article Price : Rs.50

A Study on Indian Logistics Network and Its Impact on Economic Growth

--Nagendra Kumar Sharma and Gyaneshwar Singh Kushwaha

The purpose of this study is to investigate the Indian logistics network and verify the economic growth led by logistics performance. The paper views the logistics network as a unified entity comprising four sub-networks: Information and Communications Technology (ICT), transportation, warehousing, and institutional framework, within which service providers carry out functions of movement, storage and delivery. The hypotheses have been formed on the basis of existing literature and further verified with the help of in-depth discussion on the information. The study finds that the Indian logistics network has a positive relationship with Indian economic growth led by Indian logistics performance.

Article Price : Rs.50

The Integration of Project Management with Supply Chain Management in Indian Pharmaceutical Projects

--M Raja Shakar Reddy, Nasina Jigeesh and Prabhu Kumar

Different stages in a project have clearly articulated objectives and outcomes. Well-defined objectives and outcomes characterize the different stages of a project. Effective management of each stage contributes to the overall success of a project. Project Management (PM) methodology and techniques have attracted the attention of every sector of business. Even though they made a late entry into pharmaceutical industry when compared with others, the pharmaceutical industry has been aggressively adopting them. Supply Chain Management (SCM) in the pharmaceutical industry has gained a lot of prominence in view of the need to reduce the time in the delivery of projects. It plays a critical role in ensuring the supply of raw materials for manufacturing the pharmaceutical products. This paper attempts to analyze the integrative role of PM and SCM for successful delivery of pharmaceutical projects as per client requirements. It presents a real-world case study covering nine major projects of multinational companies (MNCs) that were outsourced to a leading Indian pharmaceutical company. The study examines the end-to-end activities involved in manufacturing of drug from the stage of project-proposal to delivery of product to the client. The results indicate the importance of integrating PM with SCM in meeting the requirements of the client projects.

Article Price : Rs.50

 

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Automated Teller Machines (ATMs): The Changing Face of Banking in India

Bank Management
Information and communication technology has changed the way in which banks provide services to its customers. These days the customers are able to perform their routine banking transactions without even entering the bank premises. ATM is one such development in recent years, which provides remote banking services all over the world, including India. This paper analyzes the development of this self-service banking in India based on the secondary data.

The Information and Communication Technology (ICT) is playing a very important role in the progress and advancement in almost all walks of life. The deregulated environment has provided an opportunity to restructure the means and methods of delivery of services in many areas, including the banking sector. The ICT has been a focused issue in the past two decades in Indian banking. In fact, ICTs are enabling the banks to change the way in which they are functioning. Improved customer service has become very important for the very survival and growth of banking sector in the reforms era. The technological advancements, deregulations, and intense competition due to the entry of private sector and foreign banks have altered the face of banking from one of mere intermediation to one of provider of quick, efficient and customer-friendly services. With the introduction and adoption of ICT in the banking sector, the customers are fast moving away from the traditional branch banking system to the convenient and comfort of virtual banking. The most important virtual banking services are phone banking, mobile banking, Internet banking and ATM banking. These electronic channels have enhanced the delivery of banking services accurately and efficiently to the customers. The ATMs are an important part of a bank’s alternative channel to reach the customers, to showcase products and services and to create brand awareness. This is reflected in the increase in the number of ATMs all over the world. ATM is one of the most widely used remote banking services all over the world, including India. This paper analyzes the growth of ATMs of different bank groups in India.
International Scenario

If ATMs are largely available over geographically dispersed areas, the benefit from using an ATM will increase as customers will be able to access their bank accounts from any geographic location. This would imply that the value of an ATM network increases with the number of available ATM locations, and the value of a bank network to a customer will be determined in part by the final network size of the banking system. The statistical information on the growth of branches and ATM network in select countries.

Indian Scenario

The financial services industry in India has witnessed a phenomenal growth, diversification and specialization since the initiation of financial sector reforms in 1991. Greater customer orientation is the only way to retain customer loyalty and withstand competition in the liberalized world. In a market-driven strategy of development, customer preference is of paramount importance in any economy. Gone are the days when customers used to come to the doorsteps of banks. Now the banks are required to chase the customers; only those banks which are customercentric and extremely focused on the needs of their clients can succeed in their business today.

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